“Oh, really, Company X will only charge you $99? Well then you should call Company X.” Prospect Answer: “But I didn’t really like Company X’s pictures online.” MY response: “Exactly. I really prefer the fresh mahi mahi at Brasserie Perrier to the filet o fish at McDonald’s, but I don’t call Brasserie Perrier and ask them to lower their prices because McDonald’s only charges $1.99.”


Thanks peta pixel